Marcus Hiles is both an entrepreneur and a wine enthusiast based in the Dallas area of Texas. Hiles founded and continues to lead Western Rim Properties, a real estate development firm that focuses on bringing state-of-the-art technology to luxury homes all over the state. Hiles has used his success in the real estate market to build his wine collection, which is a reward all unto itself. Here are three keys to being a successful entrepreneur like Hiles so you can have your own wine cellar one day:
Start with a business plan. This should include your vision for your company, what products you’re going to sell, and how much funding you’re going to need to fulfill your vision. If you have all of this information well in hand, you’ll have a better chance of getting the capital you’ll need to get your business started.
Take a risk. Starting your own business is a risk unto itself, according to Marcus Hiles and his wine collection, but if you’re ever going to truly make a splash in your industry, you’ll have to take a risk at some point. Don’t be afraid to take the leap into the unknown if it can bring you more success in the future.
Focus on your product and your customers. You should have a good idea of who your target audience is before you start trying to sell products or services. Never lose sight of your customers and what they need as you build your business.
Marcus Hiles has built his business and his wine cellar by adhering to these three keys.